From captured evidence to a useful response.

Monitor public sources, examine the evidence, prepare sales guidance or reports, and keep track of what happens next.

Monitoring

Capture the source. See what changes.

Choose public pricing, product, documentation, hiring, or policy pages to monitor. Inspect retained captures, compare detected changes, and see when each source was checked. Source health makes capture problems visible.

Boundary

The first capture establishes a baseline. Change detection starts with subsequent captures.

Fictional example

Baseline evidence

Northstar pricing page

https://northstar.example/pricing

Captured 3 Aug 2026, 09:00 UTC

Pro plan: $99/month. Advanced exports excluded.

Analysis

Understand the evidence in context.

Explore the latest retained captures in Market baseline, review market developments in Briefings, and ask Analyst focused questions across retained changes. Inspect Analyst's citations, confidence, and limitations alongside its findings.

Boundary

Analyst needs retained changes in the selected scope and period. It does not research the unrestricted web. Market baseline remains useful before the first change.

Fictional example

Generated interpretation

The captured Pro plan lists $79/month and includes advanced exports. Review comparison materials that describe exports as excluded.

Source: Northstar pricing page · Captured 25 Aug 2026, 09:00 UTC

https://northstar.example/pricing

Actions

Prepare a response you can use.

Draft sales guidance with AI from retained baseline or change evidence, or write it yourself. Edit, approve a saved revision, and share it with your team. When a cited page changes, get a suggested revision to review. For work that needs a formal decision, record the evidence, assign an owner, and follow approval, execution, and impact review. Keep reusable response patterns in Playbooks.

Boundary

Guidance does not require a formal Decision. Your team owns the wording, approval, and business response.

Fictional example

Northstar Pro plan comparison

Approved v2 · 26 Aug 2026, 10:00 UTC

Northstar's captured Pro plan now includes advanced exports. Remove the exclusion claim from comparison materials.

Change evidence · Captured 25 Aug 2026, 09:00 UTC

Follow-up
Remove the exclusion claim from comparison materials
Owner
Product marketing
Due
1 Sep 2026

Reports & sharing

Prepare the report. Share the right version.

Choose evidence and draft the narrative and recommendations with AI, or write them yourself, then review the report before publishing. Share a fixed version with colleagues or through a protected client portal. Manage shared links, inspect delivery records, and collect acknowledgments or follow-up requests where supported.

Boundary

Scheduled reports require review by default. Explicitly choosing automatic publication allows reports to be published without prior review.

A delivery, an open, a response, and a business outcome are different events.

Fictional example

Northstar changed Pro pricing and packaging. Two other moves need review.

Prepared 27 Aug 2026, 12:00 UTC

Northstar pricing and packaging

Pro plan: $79/month. Advanced exports included.

Results

Follow up on what happened.

Review recorded outcomes, recipient engagement, and completed work for the selected scope and period. Record signal outcomes, assess decision impacts, and keep the supporting evidence and confidence visible.

Boundary

Engagement does not establish business impact. Financial amounts and business outcomes are reported by people, rather than independently verified ROI.

Fictional example

Northstar Pro plan comparison · v2

Sent to Slack · 26 Aug 2026, 10:05 UTC

No business outcome is included in this fictional example.